Keyword Rankings: 66% of our targeted keywords have successfully reached the top 30 positions, with an overall average ranking of 33. The website continues to achieve strong visibility across priority search terms, with several key rankings showing notable improvements. “Stacer Assault Pro” is now ranked #6, up from #16 in the previous period, indicating stronger search visibility for a high-intent product-related keyword. “Used boats for sale” has improved to position #5 from #8, further strengthening the website’s presence for a valuable commercial search term. “Boat sales Wagga” is now ranked #1, moving up from #3 and reinforcing Wagga Boating Services’ leadership for an important local search query.
User Engagement: Sessions rose by 142.82%, meaning significantly more visits were recorded across the website. Users increased by 154.65%, indicating a larger audience is discovering and accessing the site. Goals increased by 500%, reflecting substantially higher levels of conversion activity and valuable actions being completed by visitors.
Traffic Sources: Traffic acquisition remains well balanced, with Direct traffic contributing 72.1% of total visits and Organic Search accounting for 25.9%. The strong Direct traffic share demonstrates solid brand recognition and repeat visitor activity, while Organic Search continues to deliver a significant proportion of website traffic through search engine visibility.
Content Development: We produced and published tailored articles promoting Mercury's Mercruiser Repower Offer, further establishing brand relevance and authority.
Link Building and Blogging: Completed 12 high-quality directory links and published 1 targeted content article, enhancing brand authority and search engine rankings.
Competitive Performance: Wagga Boating Services continues to maintain the strongest competitive position, ranking 1st among its competitors in average search visibility.