Keyword Rankings: 68% of our targeted keywords have successfully reached the top 10 positions, with an overall average ranking of 21. The website continues to demonstrate strong improvements in search visibility, with several priority keywords achieving higher rankings compared to the previous period. “Stacer boat dealer” has improved significantly to position #2 from #65, while “Stacer dealers” has moved to #2 from #11, strengthening visibility for high-intent dealer-related searches. Additionally, “marine boat shop” has entered the rankings at position #3, creating another opportunity to capture relevant search traffic.
User Engagement: Website activity showed strong audience growth, with sessions increasing by 92.71% and users increasing by 110.28%, indicating that more visitors are discovering and accessing the website. New sessions reached 99.3%, increasing by 1.10%, which highlights continued success in attracting new audiences through online channels.
Traffic Sources: Direct traffic contributed 77.1% of total website visits, demonstrating strong brand awareness and users returning directly to the website. Organic Search accounted for 12.9% of traffic, highlighting the ongoing contribution of SEO in attracting visitors through search engines.
Link Building and Blogging: Completed 12 high-quality directory links and published 1 targeted content article, enhancing brand authority and search engine rankings.
Competitive Performance: Wagga Boating Services continues to maintain the strongest position among its competitors, ranking 1st based on average position trends.